BusinessOver50.com Blog » aging http://businessover50.com Business issues from the perspective of a senior citizen - Sandra Noble Wed, 28 Jul 2010 23:57:52 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Over 50 Consumers – Why Market to Us? http://businessover50.com/over-50-consumers-why-market-to-us/ http://businessover50.com/over-50-consumers-why-market-to-us/#comments Sat, 23 May 2009 05:39:31 +0000 Noble http://businessover50.com/?p=55 In the US, us “over 50″ folks spend $2.3 trillion and 
we controls 50% of all discretionary income.


In 2011:

Those of us over age 50 will respresent 25% of the population.
In that same year it is estimated that the US population will be
12.5% Non-Hispanic Black and
14.8% Hispanic origin


Marketing Implications:

If you’re starting a business, you should consider products and services that appeal to the over 50 population.
And if you’re already in business, we’re still a worthwhile target market.

Check out

A Profile Of The Baby Boomers Market And Their Potential As Buyers


Sandra Noble
NOBLE FINANCES
NOBLE & ASSOCIATES CONSULTING, INC

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]]> http://businessover50.com/over-50-consumers-why-market-to-us/feed/ 1 Baby Boomers – Looking Good! http://businessover50.com/baby-boomers-looking-good/ http://businessover50.com/baby-boomers-looking-good/#comments Wed, 06 May 2009 03:46:24 +0000 Noble http://businessover50.com/?p=47 Sandra Noble over 50 business consultant I know I look young / good for my age.

But now I learn that 62% of baby boomers are
sure they look younger than they are.

With so much company, perhaps there needs
to be a new standard for what a given age
looks like.

Viva La Over 50 Folks!

Check out http://www.boomer-insight.com/

Sandra Noble
NOBLE FINANCES
NOBLE & ASSOCIATES CONSULTING, INC


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