The Boomerang Effect

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Home Business The Boomerang Effect
Published on November 19, 2008

I recently found out about Dotsie Bregel who has a couple of sites for baby boomer and over 50 woman. One of her articles is about the “Boomerang Generation”.  Can you guess what the term means? I got it wrong.

The Boomerang Generation refers to those born in the 1970s and 1980s. So allegedly, these people are the children of baby boomers. But the term does not apply to all people in that age bracket. It more specifically refers to those who, due to economic conditions and challenges, are back at home with their parents, the senior citizen empty nesters. So the “boomerang” part of the phrase is quite clever.

However, the boomerang concept is not limited to the 70s and 80s groups. Everyone is at risk. With the business / corporate financial failures, mortgage crisis, layoffs, gas prices, etc, many who are trying to conserve their financial resources are forced to re-evaluate and revamp their living situations. I’ve thought about renting out a room in my house to tide me over until Noble & Associates Consulting and / or Noble Finances start bringing in some substantial revenues. And, sometimes it’s the senior citizens and retirees who are moving back with their children. So there are variations on the boomerang theme.

I’m not in touch with the economic situation in other countries. But. we in the United States need to pull together to help each other out. Just saw a video of the Donnie McClurkin story. Marvin Winans allowed McClurkin to stay in his house for months. But there comes a time, when helping becomes enabling. So McClurkin was kicked out. Each situation is different.

As Shakespeare says “The quality of mercy is not strained”.  When it becomes strained, it’s up to you to take the appropriate action.

Sandra Noble

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  2. Rita

    Those born in the 1970s and 80s are generally referred to as Gen X and Gen Y.

    I write a boomer consumer blog called The Survive and Thrive Boomer Guide at


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